We're Live on Product Hunt 🔥, AI fluency, & More [Product Marketing Digest #36]
Check out this week's PMM insights, open job listings, exclusive content, & other goodies!
Welcome to the thirty-sixth issue of the Product Marketing Digest.
Here’s your weekly dose of insights, job listings, and resources to uplevel your product marketing craft.
You will receive an issue delivered to your inbox every week containing content from across the web!
⏱ Office Hours: 🚨Live Demo + Q&A: FollowUp by AssetMule
We just launched our new product on Product Hunt and we’re going live to show you what it can do.
Join us for a walkthrough + open Q&A:
✅ See how sales reps go from call transcript to personalized follow-up asset in minutes
✅ Learn how to use these assets to help your champions sell internally
✅ Ask us anything—product, GTM, roadmap, you name it
Whether you're in sales, product marketing, enablement, or just curious how it works, we’d love to have you join.
🗓️ Today, June 18th
🕚 11am PT / 2pm ET
📍 Live on LinkedIn
Grab your spot + bring your questions 👇
Insights for Product Marketers
Marcus Andrews challenges PMMs to assess their AI fluency with a scorecard ranging from “Unacceptable” to “Transformative,” urging them to evolve beyond casual use of tools like ChatGPT.
He argues that while you don’t need to be an AI evangelist, mastering how your audience thinks about AI—and using it effectively—is now essential for modern product marketing.
Nik Bear Brown says AI fluency is now a baseline hiring requirement across roles—not just a bonus skill—shaping how candidates are evaluated in 2025. Employers care less about if you use AI and more about how strategically you apply it to drive value.
Product Marketing Jobs
📍Senior Product Marketing Manager at Expedia Group (Austin, TX)
💰 $155K/yr - $217K/yr | Hybrid | Full-time
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📍Product Marketing Specialist at Consig AI (Brazil)
💰 Remote | Contract
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📍 Sr. Product Marketing Manager, Release Marketing at GoTo (Boston, MA)
💰 $127K/yr - $212K/yr | Full-time
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📍 Sr. Manager, Product Marketing at Kaseya (Miami, FL)
💰 Full-time
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📍Senior Product Marketing Manager at Citrix (Fort Lauderdale, FL)
💰 On-site | Full-time
Episode 134: PMM Blueprints: Learning by Example and Building Your Brand
In this episode of #TheGTMPack podcast, we sit down with Hattie the PMM, Founder of productmarketers.com, based in London, UK.
When budget cuts or layoffs hit, product marketers are often first on the chopping block—not because they aren’t doing great work, but because their impact isn’t always clearly understood across the org.
In this conversation, we explore what top-performing PMMs are doing differently to protect their roles, prove their value, and position themselves as essential to the business.
Key takeaways:
💡 Building a Personal Brand and Authority: The episode highlights the importance of developing your personal brand and internal authority as a product marketer. By sharing her own experience navigating layoffs, the guest emphasizes how standing out and being recognized for your expertise—both within your organization and in the broader market—can help you secure career opportunities, especially in uncertain times.
💡 Learning from Real-World PMM Examples: Through the creation of productmarketers.com, the episode explores the value of connecting with a global community of product marketers. Members can learn from the practical experiences of PMMs at leading companies, gaining insights into go-to-market planning, positioning, messaging, and stakeholder management—all grounded in real, tactical examples rather than theory.
💡 Candid, Actionable Knowledge Sharing: The conversation critiques the prevalence of "utopian" industry advice and instead advocates for open, honest discussions about what truly works (and what doesn’t) in product marketing. By sharing both successes and failures, the guest encourages PMMs to learn from each other’s journeys and apply those lessons to their own careers.
#productmarketing #pmm #productmarketer #productmarketingstrategy